This week on Entrepreneur Saloon Online, we’re highlighting a bold woman who turned a challenge into a calling and is now helping other small business owners do the same. Say hello to Heather Jones Ruest, co-founder of BizBoost, based in the beautiful state of Colorado and powered by heart, hustle, and a whole lot of prayer.
BizBoost began as a family dream — a way for Heather and her husband, Mike, to build something meaningful together while helping others do the same. As a husband-and-wife duo with more than 20 years of combined experience in media, marketing, and tech, they’ve seen firsthand how overwhelming running a business can be.
As former small business owners struggling to scale under the weight of daily admin tasks, they realized something: automation could be the answer. Enter BizBoost — a small business built to empower other small businesses through affordable Ai tools and smart services that save time, boost growth, and keep your sanity intact.
From smart websites to Ai Agents, GBP setups to free marketing audits, they’re bringing modern tools to the small business table — without the big business pressure.
But don’t be fooled. Behind the tech, there’s real life happening every day.
Heather and Mike are also proud parents to a blended family of three teenage boys — one with a license, one with a permit, and one just a few short years away. So yes, if you’re reading this, say a little prayer. The roads (and the fridge) will never be the same. As Heather put it, “I can never keep enough food in the house. The struggle is real!”
In fact, Heather’s story of becoming an entrepreneur started with one of life’s curveballs. After being let go from her day job, she found herself at a crossroads. As a single mom at the time, she had two choices — play it safe or take the leap. With a dose of faith and grit, she said yes to herself and her vision, landing her first client on retainer and building BizBoost from the ground up.
Her advice to fellow dreamers?
“Do it scared. You can’t win if you don’t try. And don’t count yourself out of the game before you’ve even begun.”
Now that’s the kind of fire we love around here.
To celebrate their launch, BizBoost is offering some amazing promos:
✅ Smart websites for just $100
✅ 30-day Ai Agent trials
✅ GBP setup and SEO optimization
✅ Free marketing audit reports for everyone who fills out their quick survey (no spam, no pressure)
Want to boost your business the BizBoost way? Visit bizboostit.com and claim your offer today.
We’re beyond excited to feature Heather and BizBoost, and we can’t wait to see how many lives and businesses they impact through their faith-fueled, family-driven mission.
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We are so honored to feature BizBoost and the bold journey Heather is walking. Her story reminds us that the best businesses often come from brave decisions.
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